RECENT PROJECTS


Microsoft
As Program Manager Apps, Media and Publishing I was responsible for the strategy and implementation of Microsoft's online, desktop and mobile publishing tools in Belgium and The Netherlands. .
May 2013 - Feb 2014


Dartgroup
For design agency Dartgroup I created the content strategy and managed the whole process of the new corporate website for ASM International, supplier of semiconductor process equipment.
Jan - April 2013


Premium Inc
As the digital marketing manager I was responsible for digital strategies, websites, e-commerce and campaigns such as: Webshop Robey POP! , Website & Campaigns Cruyff Classics, Website Kinner Italia, Robey Tennis Robin Haase Campaign, Goliath Sportswear - Spotify campaign
2012


VCCP London
I was asked back to VCCP to cover the lead digital producer on all their European digital projects for Easyjet. Which meant overseeing all digital producers working on website- & mobile projects, online activations and complex banner campaigns. And outlining future projects for 2012.
Role: Lead digital producer
December 2011


TBWA/Media Arts Lab London
Working on a big European online campaign for probably the biggest brand on earth at this moment was intense but beyond interesting and insightful.
Projects: Role: Senior digital producer
November 2011


VCCP London
Projects included complex website builds including extensive interaction designs phases, multiple online campaigns and rich media banner projects including interactive homepage takeovers.
Projects: Coors light UK, Compare the Market and more.
Role: Senior digital producer
May - September 2011


Fitzroy
Helping out in the scoping phase of multiple big digital projects including budget and timelines and managing the launch of the Heineken StarClub campaign website.
Role: Senior project manager
April 2011


Sid Lee Amsterdam
I was responsible for the interactive digital campaigns of various global Adidas product launches such as The F50 Football boot and the Climacool running shoe.
F50 adizero campaign website
Role: Senior digital producer
October 2010- March 2011


Tribal DDB
Working on various KLM international Social Media projects for Facebook and on interactive tools for the KLM global website.
Role: Senior project manager
Augustus - September 2010


Ogilvy Interactive Amsterdam
Next to creating and managing various digital campaigns for clients such as IBM, WNF, Deloitte, BP, Albert Heyn and XS-4all. I worked on social media strategies together with the strategy department.
Role: Senior project manager & Strategy
April - July 2010


Ficci Frames - India
I was asked to come as a part of communication agency Netwerk to Media & Entertainment conference Ficci Frames in Mumbai, India to participate in a panel discussion on changing media consumer patterns under children and youth. Media report on discussion.
March 2010


LUKKIEN
I was responsible for managing the website builds of the consumer website for food brands Pataks, Blue Dragon, Merza and Zonnatura.
Role: project manager
January - March 2010


Martini NL
Together with creative agency Watson & Lewis I worked on the concept and production of the online media/seeding campaign for the Martini moments music video with singer Caro Emerald. The campaign consisted of rich media banners, advertorials, a YouTube channel and social media gadgets on Facebook & Hyves.
Responsibilities: concept & project management
Oktober 2009


ING recruitment
Together with creative agency Watson & Lewis I worked on various offline campaigns for the recruitment of specific students for ING Business Courses. Campaigns contained 'guerilla posters', print advertisements, flyers, online banners and direct mailings. Results: ING reached application records with our campaigns.
Responsibilities: Concept & Account
September - November 2009